March 6, 2019
3 months, online
6–8 hours per week
Wharton's three-month online program — Business Analytics: From Data to Insights — arms managers and leaders with the tools needed to break away from the pack. Take the opportunity to turn data into a competitive advantage.
The amount of data doubles every three years as various digital sources continue to make information available
SOURCE: MCKINSEY & COMPANY
A significant shortage of managers and analysts who can effectively use analytical concepts to make decisions is predicted for 2018
SOURCE: MCKINSEY & COMPANY
Three-quarters of companies are missing the skills and technology to make the best use of the data they collect
SOURCE: PWC
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
How is Starbucks identifying which customers to give deals to in order to maximize return on investment (RoI)?
How does American Express use social media data to predict whether you are going to give up your American Express card?
How is Netflix using metadata tagging to know what you watch and to create relevant content?
Why were stores either selling out of Time magazine or only selling a small fraction of their inventory?
How has Kohl's been using analytics for smartphone targeting?
How could Amazon potentially ship before you buy?
Earn a digital Wharton certificate upon successful completion of the online program.
All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Wharton School.